Bicycle Fundraising Events For Autism - Publicity For Awareness
One of our jobs when representing the important challenge of Autism is to send a message to the public, one which is easy to understand and gets the point across. Whether we are primarily focused on fundraising or launching a full-on publicity campaign to help move legislation, everything we do is being judged by society.
In a perfect world our fundraising events would clear a million dollars, recruit 10,000 new volunteers and enlighten a 100,000 more people as to the serious nature of Autism. Yes, that would be our goal, and it should be our goal, yet at the same time we must realize we do not live in a perfect world, for if we did Autism, most likely would not exist. So, let's shoot for the stars and attempt to seize the moon.
It is for this reason that we must consider that although a successful Bike-a-Thon Fundraiser may accrue the money we need to continue, we also have a responsibility to simultaneously raise awareness. So, you need to be thinking how we can merge these needs into a strategic plan that works.
Now, despite what you might think, the media is run by people, folks who do have a bit of empathy underneath the faзade of dirty laundry, controversy and mass media hysteria. They are real people, like you and you need to be thinking here. Treat them accordingly, as they can help make your fundraiser a smashing success or leave you hanging with lots of costs and very little revenue, without proper support.
The media is a key component for a successful Bicycle Fundraiser event and it is something we must consider when using this fundraising vehicle to propel the much needed monies for Autism.
Here is a free eBook on how to run a Bike-a-Thon for Autism:
http://www.worldthinktank.net/autism-Fundaising-eBook_1.htm
"Lance Winslow" - Online Blog Content Service. If you have innovative thoughts and unique perspectives, come think with Lance; http://www.WorldThinkTank.net/.
По материалам: http://ezinearticles.com/
Опубликовано: 21 июня 2008
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